Monday, October 12, 2009

Successful Lingerie Businesses

Step inside 3 successful lingerie boutiques: Maggie's Bra Shop, The Corset Shop and Agent Provocateur. The following videos are a great example of the different directions that your lingerie shop can go in. From the practical, to the fetish to the exotic.

Mattie's Bra Shop



Corset Shop in Dublin, Ireland



Agent Provocateur

Successful Lingerie Shop in New Rochelle, NY

Craftform, is a specialty lingerie shop in New Rochelle, NY, opened in 1970. In business for over 30 years, this video interviews owner Esther Elstein as she talks about her specialty of helping women who have had mastectomies, by customizing bras to accommodate prostheses.

Esther talks about how she got into the lingerie business, her training, prior work experience, opening the store in 1970. She discusses her customer card file, explains what insurance companies and Medicare covers (e.g. 4 specialty bras per year and one prosthesis per year) and her book of deliveries to customers.

Click below to watch full 18 minute video on youtube:
Craftform Lingerie Shop


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wholesale lingerie, wholesale, bra shop

Thursday, January 1, 2009

Start Your Own Lingerie Business, Wholesale Lingerie Sources and Suppliers

Do you want to be the next Victoria's Secret or Agent Provocateur? How about La Petite Coquette the cool and hip lingerie boutique in New York? Lingerie is a multi billion dollar industry. Get your share. Fun and exciting glamour business. Host your own home parties, organize your own fashion shows at clubs and theaters, open your own trendy boutique. The sky is the limit. We will show you how to get started fast. Click here: Lingerie Kitty.
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Runway Highlights from the 2008 Victorias Secret Fashion Show.

From butterfly wings to the five-million dollar fantasy bra, relive the glamour, the gorgeous outfits, and all your favorite supermodel moments in these runway highlights from the 2008 Victorias Secret Fashion Show, December 4, 2008.


Lingerie Fashion Show at Enclave Chicago 11/29/2008 featuring Carmen Electra

Lingerie Fashion Show at Enclave Chicago 11/29/2008
featuring Carmen Electra